Location: Western Sydney
Industry: FMCG / Food & Beverage
Salary:$100,000 - $110,000 + Super (Depending on Experience)
Join a market-leading FMCG business and drive the growth of iconic food brands. Are you a commercially minded Brand Manager with a passion for FMCG and food? Do you enjoy developing innovative marketing strategies, analysing market trends, and bringing brands to life?
We're partnering with a well-established, privately owned Australian business that has been a trusted leader in the import, manufacturing, and distribution of authentic Asian food and beverage products for decades. Supplying major retailers, wholesalers, and independent stores across Australia, they are now looking for an experienced Brand Manager to join their growing Marketing team.
This is an exciting opportunity to take ownership of a portfolio of well-known brands, working closely with suppliers, retailers, and internal stakeholders to deliver strategic marketing initiatives that drive sales growth and brand awareness.
About the RoleReporting to the Head of Marketing, you'll be responsible for developing and executing advertising and promotional strategies, analysing market performance, managing campaigns, and identifying new opportunities to grow market share.
This is a highly commercial role where you'll work cross-functionally with Sales, Finance, Operations, and external partners to deliver successful marketing outcomes while managing budgets and supplier relationships.
Key Responsibilities:
- Develop and execute annual advertising and promotional (A&P) plans
- Analyse sales performance, profitability, and market trends to identify growth opportunities
- Monitor stock movement and implement strategies to improve inventory performance
- Prepare monthly sales forecasts and gap analysis reporting
- Manage brand budgets and monitor campaign ROI
- Build strong relationships with suppliers and secure approval for marketing initiatives
- Coordinate trade marketing, consumer campaigns, and promotional activities
- Conduct market research and consumer insight analysis
- Identify new business opportunities and emerging market trends
- Manage promotional events, exhibitions, and in-store activations
- Oversee website content and digital brand presence
- Develop point-of-sale material, promotional assets, and marketing collateral
- Liaise with media partners and agencies to maximise advertising effectiveness
- Prepare post-campaign analysis and performance reporting using Power BI and internal systems
To be successful in this role, you'll bring:
- Minimum 4 years' experience in Brand Management or Marketing within FMCG
- Previous experience within the food industry will be highly regarded
- Relevant tertiary qualifications in Marketing, Business, or a related discipline
- Fluency in both written and spoken English and Chinese (Mandarin or Cantonese)
- Strong commercial acumen with experience managing marketing budgets
- Excellent analytical and reporting skills with the ability to interpret sales and market data
- Exceptional stakeholder management and negotiation skills
- Strong organisational and project management abilities
- Experience managing multiple campaigns simultaneously
- Proficiency in Microsoft Office, Power BI, and ERP systems such as Microsoft Dynamics 365 (highly regarded)
- A proactive, collaborative, and results-driven approach
- Competitive salary package
- Permanent full-time opportunity with a market-leading FMCG organisation
- Opportunity to manage recognised brands with national exposure
- Supportive and collaborative team culture
- Career development and progression opportunities
- Work closely with senior leadership and key retail partners
- Be part of a growing organisation with an outstanding reputation in the industry
This is an outstanding opportunity for an experienced Brand Manager looking to join a successful Australian FMCG business where you'll have genuine ownership of your brands and the opportunity to influence business growth.
If you're passionate about building brands, analysing market trends, and delivering commercially successful marketing campaigns, we'd love to hear from you.
Apply now!
Interviews are being scheduled immediately.
Don't miss this opportunity to join a respected and growing organisation where your ideas, creativity, and commercial expertise will make a real impact.
For a confidential discussion, please contact:
Senior Consultant: Dalia Chamaa
📞 02 9891 7404
📧 dchamaa@elementsrecruitment.com.au
🌐 www.elementsrecruitment.com.au
At our agency, we are committed to connecting people with the right opportunities and helping businesses grow through exceptional talent. We welcome applications from all backgrounds and can provide adjustments throughout the recruitment process if required.
